When it comes to real estate selling psychology is always involved. The messages you are sending your potential buyers is crutial, whether you know it or not! Is this the right message? Lets discover what you are telling them in this latest article!
You must know who your buyers are in Spokane to really unterstand what they are looking for. We all know not to stereotype but definently do some homework and find out the demographics of your area. Are there more single people or families? Older retired couples or recent graduated? More blue collar or white collar jobs in the area? Think about who your buyers are likly to be during this transition in life. Picture them and even give them a backstory! Think about what they’re going to want to see in a home they purchase and give them that!
Buyers Feel Intrusive When There Is Clutter
Buyers are not comfortable when they feel like they are being intrusive, so thihnk about this from their perspective. When you go to someone elses house and you see their personal items do you feel like you are intruding? This is the vibe you do not want to convey. Your buyers should be able to picture themselves in the house, and lets face it. Thats difficult with your wall of family portraits and golf trophies.
Don’t leave paperwork out or pictures on the fridge. You want to home to feel clean, inviting and relaxed. Clean up all personal items and any clutter laying about.
Is The Home Ready For Your Buyer?
Most buyers are not going to come in and want to make tons of changes. A younger family with small kids will not buy a house with a cactus garden and are not likely to make an offer if its unsafe. If families are a dominant market segment in your neighborhood, you might want to keep them in mind and make safety precautions when making upgrades to the home.
There is a flip side to this coin, having a lot of cartoon characters painted on the walls may deter a retired couple so keep those walls plain and let the buyers make those color decisions later when they move in. It is very crutial that people need to be able to easily imagine themsleves in the living space. Having a more plain and neutral room, allows their imagination to easily picture them in their new kitchen, or office space. Take the time and think with your perfect buyer in mind while you are getting your home ready for all those showings! Keep the house clean, fresh and warm to attract those buyers you have in mind!
Make Sure To Have A Purpose
People have many uses for a a room. A guest room can be used as an office space when no one is staying over or even a playroom or a gym. This can be function and practical for your family. However, other people such as your potential buyers can be confused by your set up and be overwhelmed with ideas of their own. A defined office is somthing they can see themselves using, but let them think of all the different options they can use the space for. Defining each room will make the home feel more organized, appealing and orderly.
Stage It Up!
Many of you are wondering what is staging? Its very criticle that you stage the house if you want to sell the house quickly at the price you are looking to get. The lack of tidiness, order and neatness can give the vibe that you may be a little apathetic when it comes to your home. If you are not taking care of things that are visual, what other things are you not maintaining that they can not see? Staging give people the idea that you take pride in your home. This adds perceived value and will tell potential buyers that you have taken care of the property.